About Emperor Roy
From Milton Keynes to the world stage
The Foundation
His entrepreneurial path started at the Peter Jones Enterprise Academy, where he built the foundations that would shape everything that followed.
LoveMusicLive
He launched LoveMusicLive: UK from the ground up, growing it from community-level events into a recognised UK entertainment brand — collaborating with BBC 1Xtra DJs, working alongside top-tier UK artists, and delivering headline shows at major venues including a sold-out Bugzy Malone concert at Manchester’s O2 Ritz.
Corporate Experience
He spent nearly two years as a Corporate Account Executive at SHI International, one of the world’s largest IT solutions providers with over $10 billion in annual revenue. There, he managed key business accounts in a B2B enterprise environment, sharpening his understanding of client retention, solution alignment, and revenue growth at scale — experience that now underpins the commercial architecture behind every BlackMass venture.
ZimX & Today
Today, he leads ZimX Finance, a regulated digital payment ecosystem built to transform the UK-Zimbabwe remittance corridor, reducing transfer costs from over 9% to under 2%. Alongside it, he has launched ZiRA™, a purpose-built AI assistant for Zimbabweans worldwide, and ZiGX, a reserve-backed digital settlement asset.
Recognition
In 2025, ZimX Finance was selected to represent Zimbabwe at Web Summit Lisbon, joining 100 startups from across the globe. He holds a comprehensive intellectual property portfolio with registered trademarks across UK and ARIPO African member states.
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